Donna Morgan Collection Spring 2014

For Spring 2014 Donna Morgan Collection expanded their bridesmaid offerings to include the Little White Dress Collection. The advertising campaign was shot on location at Oheka Castle and was styled to portray different “real weddings.” The images were utilized for an editorial magazine produced by Hemmert Studio, which was put into much larger production than Spring 2013.

Key Responsibilities
– Partnered with stylist for model castings
– Brainstormed story and styling ideas with stylist and design team
– Partnered with PR on all aspects of production including transportation, accessories, and post-production
– Partnered with Hemmert Studio and copy writer for entire process of magazine creation and production

In-House Direction and Production: Lisa Marie Jones
Location: Oheka Castle
Photographer: Trent Bailey Photography
Stylist: Jacqueline Weppner for Merci New York
Hair and Makeup: Facetime Beauty Concierge
PR Production: Keri Levitt Communications

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